When approached about developing a brand for Courtney Jerome Media it was quickly agreed upon that the logo needed to be simple, clean, and should try to include a Lake Michigan wave.
JENN-AIR PROMOTIONS Three national consumer promotions intended to run concurrently. Tri-fold brochure—designed to promote the key features of the three promotions. This was updated multiple times during the promotions. Some versions of the trifold brochure included a velvet touch finish and silver foiling on the lettering. Newspaper advertisements were created for each of the rebate offers. […]
With extensive research into the target demographic and user testing of the previous rendition of the Mr. Handyman website, it was immediately clear that the new website needed to immediately inform users who Mr. Handyman was and what made Mr. Handyman different than aggregator sites like Angies list. The new homepage was developed to let […]
Glen Arbor Wines is a boutique wine label featuring the powerful imagery of the Sleeping Bear Dunes region of Northern Michigan.
The oil pipeline running under Lake Michigan has become an increasingly hot-button topic. This article, published in Traverse Magazine, features leaders on both sides of the fence.
A clean and responsive website redesign for a content heavy school website with a strong emphasis on localization, strong calls-to-action and SEO best practices.
Bright pink and playful this branded infographic created for Molly Maid was developed based on a survey conducted by the Molly Maid team to demonstrate just how much we hate cleaning.
Each year 5 local food lovers are selected from the Northern Michigan community to select some of their favorite eats from around the area. This article celebrates each of the selected foodies and one stand-out dish from their selections.
The first issue of the new magazine designed for Northwestern Michigan College (NMC). This magazine is distributed to NMC alumni throughout the US. It contains stories about the campus, students, and programs as well as updates on the successes of alumni.
Selected Logos and Lockups from past projects large and small.