Jenn-Air Promotion

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JENN-AIR PROMOTIONS

Three national consumer promotions intended to run concurrently.

Jenn-Air brochure and product stickers Jenn-Air tri-fold broshure

Tri-fold brochure—designed to promote the key features of the three promotions. This was updated multiple times during the promotions. Some versions of the trifold brochure included a velvet touch finish and silver foiling on the lettering.

Jenn-Air newspaper Ads

Newspaper advertisements were created for each of the rebate offers. Retailers could use them to promote the offers.

Jenn Air Sales stickers for rebate offer

On product stickers were designed and produced for use in show rooms

Jenn Air Micosite concept

Website upgrades and a mobile microsite were proposed to the client to help promote the offers.

A direct mail campaign featuring oil and vinegar was proposed for top consumers.