by Nicole Steffen | May 4, 2022 | Branding Design
Consistent branding can lead to 23% more revenue, according to experts. Growing your brand awareness will help you take your company to the next level by generating more leads and sales. Many small businesses don’t think much further than their logo when...
by Nicole Steffen | Jul 18, 2017 | Uncategorized
Color is the love and bane of many designers. Color is antagonized over and perfected. The differences between RGB, CMYK, and PMS all thought through with great care. A good designer knows how to pick color. They know the ins and outs of creating fantastic palettes...
by Nicole Steffen | Jun 11, 2013 | Uncategorized
Apple’s unveiling of the much-anticipated iOS7 has brought forth a slew of commentary from all around the web. From Erik Spiekermann’s violent dislike for the use of Helvetica Thin to Khoi Vinh of Subtraction’s more moderate and reserved wait-and-see attitude no...
by Nicole Steffen | May 28, 2013 | Typography
Know Your Dashes Nothing annoys a graphic designer more (other than, perhaps, the use of double spaces at the start of a sentence) than the improper use of hyphens, en-dashes, and em-dashes. In fact, many people including those working in the field of graphic design,...
by Nicole Steffen | Jan 23, 2012 | Uncategorized
I nearly peed my panties… It’s funny because it’s true!
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