– Ivy Clinicians –
White Paper Design
White Paper Design Project Details
The design of this white paper required the development of a distinct branded style for over 20 custom graphs, each designed to present information clearly, accuratly and engagingly.
The challenge was ensuring that these graphs delivered the data and remained visually cohesive with the Ivy Clinician’s brand identity.
One key aspect of this project was using a horizontal layout. This choice was made considering the dual nature of the white paper’s distribution — both in print and on screen. The horizontal layout allowed for a seamless transition between these mediums, ensuring that the white paper maintained its aesthetic appeal and functionality regardless of the platform.
In conclusion, the Ivy Clinician’s white paper weaves together the art of data visualization, the essence of brand identity, and the finesse of cross-platform design. The result? A captivating and all-encompassing document that not only informs but also delights the senses.
