– Fractional Creative Director for B2B Businesses –
Nicole Steffen
Creative Director
for Your
B2B Business
Thriving or Just Surviving? Let me take over your creative marketing tasks, so you can focus on growing your business and increasing your profits!
How an On-Demand Creative Director Can Revolutionize Your Business
Having an expert oversee your b2b brand communications means:
Streamlines Workflow
Get creative projects and tasks done faster
Frees Up Your Time
They handle specifics so you focus on the big picture
Focuses on Results
Boost your B2B business with a tailor-made creative strategy that gets you results.
Effective creative direction goes beyond aesthetics; it’s about having a dedicated ally who enhances your brand’s identity to fuel growth.
We’re more than partners; I’m here to ensure your business thrives.
Let’s join forces to harness strategic creativity and elevate your brand to unprecedented heights.
With years of creative expertise under my belt, I’m here to level up your company’s creative game—blending visual appeal with real-world impact like never before.
Are You Ready for a Part-Time Creative Director?
6 Questions to Ask Yourself
- As a marketing leader, do you need help doing projects and crafting a solid branding ecosystem?
- Do you need someone to lead and handle big design projects?
- Do you need help establishing a creative branding plan that works?
- Are you struggling to reach your marketing and business goals?
- Do you lack an experienced designer who can manage the creative aspect of your marketing?
- Are you a small marketing team that requires expert design assistance and leadership?
Meet Your On-Demand Creative Director
Nail down strategic and creative leadership for your B2B, without breaking the bank on a full-time director.
Crafting an internal creative strategy, guiding your team, and crunching data can be overwhelming for any marketing pro. Throw in other business demands and it can feel like a juggling act!
That’s where fractional creative direction comes in—a smart solution that connects you with a seasoned expert, minus the hefty price tag.
This approach guarantees crucial guidance that might be beyond your current resources.
With my help, you can watch your creative team, processes, and assets thrive.
Together, we’ll transform your brand from the inside out, driving success and growth across every part of your business.
What I Can Do For You…
- Establish consistent brand guidelines and design templates to enhance efficiency
- Recruitment and hiring of creative staff
- Help lighten the workload, especially during busy seasons
- Assist in devising a robust design operation for your business
- Handle high-priority design projects requiring an expert touch
- Offer mentoring and guidance to design and production teams
- Handle day-to-day design operations
- Coordinate with printers and developers for marketing materials
What You Can Expect From Me
One
Creative Direction and Support
I will offer a monthly time commitment tailored to your business’s needs and budget.
Two
Creative Team Building and Mentoring
I will help you build and mentor your existing team so your brand is always top-notch.
Three
Project Management
I will oversee each creative project from start to finish to ensure we achieve our goals.
How Your Brand Will Benefit…
- Stand Out and Reach the Right People Smart, strategic designs that make your business pop.
- Show Off Your Style A polished, thoughtful creative approach that fits your brand and makes you proud.
- Stay Consistent Brand consistency across all marketing channels, so your audience always knows what to expect.
- Work Smarter, Not Harder Smooth and efficient creative processes, freeing you up to focus on what you do best.
Ready to supercharge your branded communications?
Hello.
I’m Nicole…
YOUR NEW, ON-DEMAND CREATIVE PARTNER
I began my career at an agency, working on national projects for brands like Whirlpool and Maytag. Seeking a change, I moved to Northern Michigan to focus on website design, collaborating with franchise brands such as Mollymaid to boost their online presence.
As Art Director for a regional magazine, I oversaw the design of over 20 publications annually and managed numerous photoshoots. My journey through various sectors eventually led me to entrepreneurship, where I founded my own business, offering customized and innovative design solutions.
With a diverse background as a creative director, I bring a unique perspective to each project. I ensure every piece of work is visually compelling and effectively communicates the brand’s message and values.
As your strategic partner, I offer more than just design expertise. I specialize in visual problem-solving, using marketing and graphic design to drive your brand’s growth and success. I understand the importance of brand positioning and am dedicated to helping you connect with your target audience.
My approach is simple yet powerful: Dream. Design. Do.
I firmly believe in the transformative power of design for your business. Let’s collaborate—together, we can turn your business goals into reality.
Got More Questions?
Is my business a good fit?
Growing companies or those navigating changes—like mergers, launching new services, or rebranding—can benefit from fractional creative direction. It’s perfect for businesses with small creative or marketing teams or those who can hire freelancers/consultants.
Is there a minimum commitment?
To ensure I provide the best value and experience to the teams I work with, my fractional creative direction services require a minimum commitment of three months. This gives me the time to fully grasp your needs and deliver the results you want. If needed, we can extend this period to support your continued growth.
What if I don’t have a creative team?
I’m here to help you build a creative team that fits your budget, whether for short-term or long-term needs. I’ll also provide the essential direction they need to create high-quality communication materials.
When can you start?
I limit my client intake to ensure each one receives the best service and attention. Contact me to schedule a free discovery call so we can discuss your brand needs today.
My business isn’t B2B, can I still work with you?
Certainly! While I specialize in B2B businesses, I have extensive experience across various industries. Whether your business is B2C or another sector, I aim to provide effective solutions that foster growth. We need to determine if we’re a good match. Let’s schedule a meeting to explore your unique needs and goals, and discuss how my expertise can benefit your business. I look forward to our conversation!